If you’ve founded a startup, perhaps you feel like a proud new parent. After all, your business is like your baby. While we're sure you’re excited and think your company is the cutest—er, best—around, maybe you’re also confused about the verbiage that comes with marketing your startup. Let us help.

If you’ve just been asked to create a content marketing strategy, look at five things you can do, starting today, to jumpstart your content marketing.

What should you consider to make the transition to global marketing? Be sure to do your research. Find helpful input for your global marketing strategy.

Inbound marketing and lead generation go hand in hand. The goal of inbound is to create a steady stream of interested visitors to your website, which is an important first step to creating leads that can be nurtured into customers.

What is inbound marketing? It's about pulling your audience in with relevant, timely, and engaging content, conversations on social media, and by creating customers for life by delighting them with your knowledge and service.

Make your landing pages work for you and increase your landing page conversion rates at the same time

Today, we’re going to cover how to promote your blog. What follows are four simple ways to promote your fledgling (or well established) blog, without making you feel like you’ve sold your soul.