Shelley P.

Shelley has spent 20 years driving B2B marketing strategies for various organizations. She holds a BA in Communication and a minor in English from The University of Southern Maine. Aside from directing marketing campaigns, Shelley enjoys rolling up her sleeves on the creative side of things with writing and graphic design work.

BLOG Editorial Calendar and Lead Generation

Sales Enablement

7 Steps to Build an Editorial Calendar That Generates Sales Leads

Many marketers view creating an editorial calendar as a daunting task of listing topics and dates. However, when approached correctly, it transforms into a powerful strategic roadmap. By focusing on conversion funnels, your editorial calendar can become the superhero of your content marketing, systematically improving SEO and supercharging lead generation.

Shelley P. | 7 Min Read

All
Social Media Marketing
HubSpot
Content Marketing
Email Marketing
Search Engine Optimization
Inbound Marketing

Shelley P.

7 Steps to Build an Editorial Calendar That Generates Sales Leads

5 Tips to Make Your Writing Conversational | Boost Your Engagement

Explore by Topic