There is an endless number of tools available to make the setting up and running of a startup easier and less stressful. Here are some to get you started.
Pay-per-click advertising and inbound marketing can both serve as valuable tools within your overall marketing strategy, but how do you know which one to leverage to grow your business and generate leads? What is better, Inbound versus PPC?
As social media platforms grow, companies are investing more and more of their marketing budgets there as a way to share content, and build an inbound relationship.
The concept of using promotions or giveaways as part of marketing campaigns has been around forever, but should you run a giveaway to market your startup?
