Nick

Nick hails from Northern Illinois where he writes, runs, home brews, and spends time with his wife, daughter, and pug.

Mailbag: Social media, missteps, and the right content

This week's Aspiration Marketing Mailbag addresses social media, missteps for start-ups, and the right content for the right time and audience.

Social Media Marketing ,

| 5 minute read

6 Tips for Creating Great Customer Testimonials

Customer testimonials and referrals are an important part of a sales and marketing strategy. Here are 6 tips for creating great customer testimonials.

Referral Marketing

| 5 minute read

5 Marketing Lies Startups Tell Themselves

Startup companies often tell themselves too many lies when it comes to their marketing strategy and goals.

Startup Marketing

| 5 minute read

How Long Should Your Blog Content Really Be?

The optimal word count for content marketing blogs can be a murky subject. However, there are some best practices for the length of your blog content.

Content Marketing

| 4 minute read

Using Social Media Recruiting in Health Care

Why should the health care industry embrace social media recruiting to fill positions in a fast, effective, and economical way?

Social Media Marketing ,

| 4 minute read

How Social Media Enhances Employer Branding

How can social media help employers develop their employer branding and reach today's passive job seeker?

Social Media Marketing ,

| 4 minute read

Balancing Personalization and Automation in Marketing Content

Balancing personalization and automation is essential in today's marketing landscape. Whom are you talking to and how do you make your message relevant?

Business Development ,

| 5 minute read

How To Know When You Have Enough Blog Content

How to understand when you have enough blog content to properly address your Inbound Marketing needs.

Inbound Marketing Strategy ,

| 5 minute read